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Shoe industry size compression, Internet marketing has become the main business

Date：

12 Jul,2023

With the gradual clearing of footwear inventory in the past two years and the closure of offline shops, the business of the once remote technology has now shifted to social e-commerce and other Internet marketing business. Footwear inventory low-priced promotions led to the company's inventory decline provision and other asset impairment, the company for two consecutive years of large losses.

When will the company stop losing money? When will the original footwear burden be unloaded? After the shareholders meeting, remote look forward to science and technology secretary He Jianfeng accepted the "Daily Economic News" reporter said in an interview: "Women's shoes brand resources for listed companies is still worth money, mainly to see how to use. We have to compress the scale of the footwear industry to the extent that it does not affect the company's performance and profit, and does not take up cash flow. As a whole, the revenue of the footwear industry has accounted for less than 10 per cent, and the company's main business has shifted to Internet marketing."

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Shoe industry size compression, Internet marketing has become the main business

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